Give Consulting Group Leadership Team
Leadership & Strategy Team

Meet the Leaders Behind Give Consulting Group

Strategy, operations, marketing, and belonging expertise for wellness organizations ready to grow with more purpose and alignment.

"Wellness organizations grow when purpose, operations, and customer belonging move in the same direction."
Give Consulting Group principle
Cassie Rood - Founder & CEO of Give Consulting Group
Founder & CEO

Cassie Rood

Wellness strategy, operations, and leadership development

Cassie Rood brings 28 years of health and wellness leadership experience to organizations that want to grow without losing sight of people, purpose, or community impact.

As former Vice President of Healthy Living for the second-largest YMCA in the country, she led innovation across 27 locations and helped teams connect wellness programming, member engagement, and operational execution.

In 2019, Cassie founded Give Consulting Group to help nonprofits, for-profit companies, startups, and wellness operators turn strong ideas into practical growth strategies, stronger teams, and deeper customer belonging.

Clients work with Cassie for strategy development, business planning, team training, facilitation, and honest partnership that turns vision into action.

"Belonging is not a campaign. It is the operating system behind stronger teams, trusted brands, and communities that stay connected."
Give Consulting Group principle
Thought Leader

Cherisse Turner

Marketing, community engagement, and inclusive customer belonging

Cherisse Turner brings 20+ years of professional experience and a purpose-led lens to marketing, community engagement, and inclusive customer belonging.

With 14 years of marketing experience, she helps organizations understand the people they serve, shape messages that feel human, and build engagement strategies grounded in equity and belonging.

Cherisse joined Give Consulting Group's work in 2021, bringing a thoughtful perspective to wellness strategy, service design, team alignment, and transformation work for organizations ready to serve more people well.

Cherisse Turner - Thought Leader at Give Consulting Group

Build a Strategy With the Give Team

Bring us your growth, operations, marketing, customer belonging, or community strategy challenge. We will help you find the practical next step.